Alex Pereira Net Worth – Earnings, Fights, Endorsements & Career Overview

September 8, 2025
Abdul Hai Arfi
Written By Abdul Hai Arfi

Hi, I’m Abdul Hai Arfi, the creator of PlayCrave.online. I’ve been following the UFC for over a decade, and I created this site to share the stories behind the fighters, especially what they’ve earned through hard work. Every article here is written with curiosity and respect for the sport. 

Alex Pereira is a Brazilian MMA fighter and former kickboxer who was born on July 7, 1987.

He is well-known for being the first two-division champion in UFC history (middleweight and light heavyweight).

His net worth is fueled by his violent knockout power and his quick ascent from Brazil’s favelas to international fame.

Fans are interested in his net worth, which reflects his UFC earnings and endorsements.

What is Alex Pereira Net Worth in 2025?

Alex Pereira, the light-heavyweight champion of the UFC, has taken over the MMA scene.

His star power is evident after he rose from middleweight to the top of major pay-per-view events.

His journey from a difficult life in Brazil to a two-division UFC champion demonstrates how hard work pays off.

His success both inside and outside of the octagon is reflected in his net worth.

Estimated Net Worth Overview

It is projected that Alex Pereira net worth will be between $3-$5 million in 2025.

This sum is derived from his endorsement deals, bonuses, and fight earnings.

High-profile UFC fights like his title defenses, which brought in millions, are among his biggest paychecks.

His wealth is increased outside the cage through brand partnerships.

His financial development reflects his quick ascent to prominence as a fighter and fan favorite, though precise figures are subject to change.

He demonstrates his wise use of money by living in Connecticut and driving a luxury vehicle, such as a Lamborghini.

How Alex Pereira Makes His Money?

With base salaries, win bonuses, and pay-per-view shares, Pereira makes the majority of his income from UFC fights.

His greatest earnings come from his title fights in 2025, which included a huge payout of over $3 million for a single event.

Additionally, he receives performance bonuses for his unique style of knockouts.

In addition to fighting, he collaborates with companies that sell wellness products and athletic apparel to increase his revenue.

With career earnings of over $15 million, these deals, along with his fight purses, place him among the UFC’s highest earners.

Early Life and Background

Alex Pereira had a difficult upbringing and a passion for fighting before he became a UFC star.

He encountered difficulties as a child in Brazil, which strengthened his perseverance and fortitude.

Fans interested in his rise to fame will find inspiration in his story.

His early kickboxing years set the groundwork for his highly successful MMA career.

Childhood, Family & Hometown

In the bustling Brazilian city of São Bernardo do Campo, which is close to São Paulo, Alex Pereira was born on July 7, 1987.

He was born into a working-class family and had to overcome early challenges, such as quitting school to work as a tire shop assistant.

Although life in the favelas was difficult, he found strength in his tightly connected family.

His Pataxó tribe-related Indigenous ancestry also influenced who he was and fueled his ambition to be successful and honor his hometown.

Early Kickboxing Career & Transition into MMA

Pereira’s life changed when he discovered kickboxing as a teenager.

He put a lot of effort into his training and soon became a two-division Glory Kickboxing champion, renowned for his ability to knock out opponents.

Attracted to the difficulties of the UFC, he transitioned to mixed martial arts in 2017.

He stood out for his kickboxing skills, particularly his powerful left hook.

He was prepared to rule and leave his mark when he joined the UFC in 2021.

Personal Life

Like his fights, Alex Pereira’s life outside of the octagon is captivating.

Well-known for his quiet power and modest upbringing, he strikes a balance between celebrity and a straightforward way of life.

By 2025, his off-mat activities and personal life reveal a man who embraces his status as a UFC star while remaining loyal to his roots.

Personality, Lifestyle & Public Image

In the cage, Pereira is a gentle fighter with a fierce side.

Despite living a comfortable life in Connecticut and owning expensive vehicles like a Lamborghini, he maintains his humility.

He also frequently takes pride in his Indigenous Pataxó ancestry.

He is a well-liked figure because of his memorable highlight reels and no-nonsense demeanor.

His public persona presents him as a dedicated family man who never forgets his difficult Brazilian upbringing.

What He’s Doing Outside the Octagon in 2025?

Pereira trains tirelessly to defend his UFC light heavyweight title while also spending time with his family.

He posts training advice and personal anecdotes on his YouTube channel.

Additionally, he supports children in São Bernardo do Campo through his charitable work.

He keeps himself occupied with endorsement deals with sports brands.

He is experimenting with t-shirts and other merchandise to reach fans all over the world.

MMA Career Overview

The background story of Alex Pereira’s MMA career is one of perseverance and dominance.

He has proven to be among the best, from his 2021 UFC first appearance to his two-division title.

Due to his fierce rivalry with Israel Adesanya and his audacious decision to switch to light heavyweight, he became well-known in 2025.

UFC Journey

In November 2021, Pereira made his first appearance in the UFC by knocking out Andreas Michailidis.

He defeated Israel Adesanya at UFC 281 to win the middleweight title in 2022, just a year later.

Although his reign was brief, he recovered after losing the title.

He switched to light heavyweight in 2023 and won the title by defeating Jamahal Hill at UFC 300.

His reputation as a top fighter was solidified by significant victories.

He won over Jiri Prochazka and Khalil Rountree in 2024 and 2025, and his violent striking attracted fans.

Notable Rivalry with Israel Adesanya

Pereira and Israel Adesanya have a legendary rivalry. Pereira took victory in both of their kickboxing battles.

In 2022, he defeated Adesanya to take the middleweight title in the UFC.

At UFC 287 in 2023, Adesanya exacted revenge by knocking Pereira out.

Fans are still speculating about a potential third fight because of their back-and-forth fights, which are driven by fierce rivalry and respect for one another.

This rivalry is among the most exciting in mixed martial arts.

Light Heavyweight Move & Recent Appearances

After losing the middleweight title in 2023, Pereira switched to light heavyweight.

When he achieved the title at UFC 300 in 2024, the move paid off.

He has since successfully defended his title twice, most recently defeating Khalil Rountree via knockout in 2025.

Fans are excited for Pereira’s next fight because of his charisma and power, which keep him at the forefront of major pay-per-view events.

Career Earnings & Income Sources

Alex Pereira has made a lot of money since becoming a UFC star.

In 2025, he will earn a living through brand deals, bonuses, and fighting.

Pereira’s earnings from his early kickboxing days to his appearances as the main attraction at UFC events

It demonstrates how his perseverance and knockout skills have paid off, positioning him as one of the sport’s highest earners.

UFC Fight Payouts & Performance Bonuses

A significant portion of Pereira’s wealth comes from his UFC fight payouts.

Every fight earns him a base salary, which is frequently increased by win bonuses.

His knockout victories, such as those against Jamahal Hill and Jiri Prochazka, have brought him additional money in the form of performance bonuses.

These bonuses can reach as much as $50,000 per fight.

His captivating style is rewarded with these bonuses, which greatly increase his estimated $15 million in career earnings.

PPV Revenue Shares & Main Event Earnings

Pereira receives a portion of the pay-per-view (PPV) revenue from main event fights as a UFC champion.

Millions of dollars were made from his title fights, such as UFC 300 and UFC 303, with one fight reportedly bringing in over $3 million.

These fights are his biggest paychecks and a major factor in his increasing net worth.

The main attraction at these major events results in larger PPV cuts.

Sponsorships & Endorsements

Pereira earns money outside of the octagon through sponsorships.

In order to boost his income, he collaborates with companies that sell wellness products and sports equipment.

Even though they don’t match his fight earnings, these deals provide a consistent flow of income.

Because he is a fan favorite, he attracts brands, which increases his wealth outside of the cage.

Kickboxing & Other Ventures

Before joining MMA, from 2012 to 2021, Pereira made a good living as a two-division kickboxing champion with Glory.

Kickboxing helped pave the way for his success, even though it wasn’t as profitable as his UFC career.

In order to boost his income and increase his $3–5 million net worth, he also operates a YouTube channel.

Lifestyle, Assets, and Spending

Alex Pereira’s achievement as a UFC champion is reflected in his way of life.

His money from fighting and endorsements enables him to live comfortably while maintaining his sense of reality.

Pereira’s decisions, both at home and in his charitable endeavors, demonstrate a harmony between his own comfort and giving back to the community.

Cars, Home & Living Standards

In Connecticut, Pereira resides in a cozy house near his training facility.

His space is contemporary without being excessive, which matches his modest nature.

As a reward for his hard-earned UFC paychecks, he owns a sleek Lamborghini and a few other cars for everyday use.

He leads a modest way of life, prioritizing his family and training.

But he also indulges in little pleasures like expensive exercise equipment and spending time with his children.

These choices help him stay frugal and connected to his heritage.

Charitable Work & Causes He Supports

Pereira is a person of charity, particularly in his native São Bernardo do Campo, Brazil.

In order to help children escape difficult situations like he did, he supports programs that help them with education and sports.

His dedication to changing things is demonstrated by his work with local communities and tribal causes connected to his Pataxó ancestry.

Achievements and Fighting Records

There are many noteworthy victories and titles throughout Alex Pereira’s fighting career.

His record as a former kickboxing sensation and two-division UFC champion demonstrates why he is among the best.

His accomplishments showcase his rise from Brazilian to international stardom, and his knockout ability and significant wins keep fans talking.

UFC & MMA Record

In 12 fights, Pereira has a UFC record of 10 wins and 2 defeats.

He defeated Andreas Michailidis in his 2021 first fight, and he defeated Israel Adesanya to win the middleweight title in 2022.

He switched to light heavyweight after losing it in 2023, and at UFC 300 in 2024, he won that title.

His dominance is demonstrated by his 13 wins (10 by knockout) and 2 losses in MMA, including non-UFC fights.

Kickboxing Titles & Glory Record

Before joining MMA, Pereira was a legendary kickboxer with Glory, with a 33–7 record.

The middleweight and light heavyweight Glory titles were won by him, making him the first fighter to do so.

His success in the UFC was paved with his 21 kickboxing knockouts, which demonstrated his striking power.

Notable Victories & Awards

Among Pereira’s notable victories are his knockouts of Jamahal Hill, Jiri Prochazka, and Israel Adesanya.

For his finishes, he has received numerous UFC performance bonuses.

As the first UFC fighter to win titles in two divisions in under two years, his awards and victories make him a fan favorite.

FAQs About Alex Pereira Net Worth

1. How much money did Alex Pereira make at UFC 307?

At UFC 307 in October 2024, Pereira earned about $2.7 million for his light heavyweight title defense against Khalil Rountree.

This included his base salary, a win bonus, and a share of pay-per-view sales. His knockout win also earned him a performance bonus, adding to one of his biggest UFC paydays.

2. How much money did Alex Pereira make in UFC 300?

Pereira pocketed around $2.9 million at UFC 300 in April 2024. As the main event, he defended his light heavyweight title with a knockout against Jamahal Hill.

His earnings included a base salary, pay-per-view points, and a performance bonus, making it one of his highest-paid fights.

3. Does Alex Pereira still compete in kickboxing?

Pereira stopped competing in kickboxing after 2021 to focus on MMA. He was a two-division Glory champion but now dedicates his time to the UFC, where his striking skills shine. There’s no sign he’ll return to kickboxing in 2025, as he’s chasing UFC goals.

4. Who did Pereira lose to?

Pereira has three MMA losses. In 2015, he lost by submission to Quemuel Ottoni. In 2023, Israel Adesanya knocked him out at UFC 287.

In 2025, Magomed Ankalaev beat him by decision at UFC 313, ending his light heavyweight title reign.

5. How much did Alex Pereira make from UFC 303?

At UFC 303 in June 2024, Pereira earned about $3.3 million. This included his base salary, pay-per-view shares, and a $303,000 performance bonus for his knockout win over Jiri Prochazka. It was his highest single-fight payout, showing his value as a main event star.

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